4 Steps to connect to your Target Buyer

Global2Local works primarily for businesses, particularly businesses that are working internationally.  We are a B2B type of company, we can service small, medium, and large sized corporations, there is no shortage of potential clients.  However, even within a large corporation, there are often several departments that could use services like ours; do we try the marketing department?  The...

Does SAIC’s machine translation solution mean the end for translators?

I have been wanting to post this newswire ever since it came out. Please read and then post your own comments at the bottom!  MCLEAN, Va., Aug. 8, 2011 /PRNewswire/ — Science Applications International Corporation (SAIC) [NYSE: SAI] today announced its linguistics technology offering, with the industry’s first hybrid machine translation (HMT) solution. The linguistics technology...

Conflicts of Interest…….do the right thing!

This little story was forwarded to me, and I like its message so much that I decided to post it.  The moral of the story is this:  anything that is unethical will eventually catch up to you.  It always does, every single time.  Better to sleep at night than worry about being “found out.”  Businesses and freelancers are faced with many opportunities to do the WRONG thing, but doing the...

Please enjoy! Yet another story on Global2Local!

Global2Local on Fox19

How to develop a top-notch overseas campaign for your product!

Global2Local works primarily with business clients, and most of them have little to no experience in bringing their marketing campaigns to another culture, or they are marketing in another culture but having limited success.  Similarly, there are endless examples of translation errors, including the famous Pepsi campaign “come alive with the Pepsi generation” which, when translated into...